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Posts tagged ‘Big Data Readiness’

Are We Stuck At Big Data Base Camp?

Big Data. It’s been the subject on businesses’ lips for some time now due to its potential to improve performance across the board, delivering better results and increasing revenues. This is an unprecedented opportunity in today’s tough economic times, so why haven’t we seen more businesses shouting about the benefits they’ve seen on their Big Data journeys? Is it simply a case of businesses keeping their cards close to their chest as they work to steal a march on competitors? Or perhaps organisations still haven’t rolled out their Big Data projects so have nothing to shout about? Research from Oracle and Quocirca revealed that only an elite group of businesses fully understand the concept of Big Data in Europe and […] Continue Reading