Big Data Believer Or Big Data Realist?
So what is Big Data? It’s the current drive to generate useful and relevant insights from huge (indeed, previously intractable) data sets. The phenomenon is... Read More
The 40% Big Data Non-Adopters
In all technology trends, there is always the cutting edge and the waiting majority behind them. Why would Big Data be any different? It’s only... Read More
Big Data, Fast Data, Smart Data
DAUNTING DATA Every minute, 48 hours of video are uploaded onto Youtube. 204 million e-mail messages are sent and 600 new websites generated. 600,000 pieces... Read More
Unified Data Architecture: A Joined-up Approach To Big Data
Kevin Long, Business Development Director at Teradata UK The most common challenges faced by European firms using big data are inadequate knowledge of both technical... Read More
Using Data To Establish Consumer Loyalty
Given that it is of course cheaper for an automotive brand to retain a customer rather than find a new one, the importance of up-to-date... Read More