Marketing in 2014: every day, tracking software peers into consumers’ spending histories. Meanwhile, companies scour our personal information for any crumbs of data that might be used in the pursuit of a sale. This is ‘big data analysis:’ the Big Brother marketing strategy that has permanently altered the face of retail. Now big data has... Read More
All the industry leaders like Wal-Mart, Axa, Citibank, Humana, GE and several others are exploring how Big Data analytics can be used to better understand customer needs, pinpoint risk, improve marketing, enhance the customer experience, combat fraud, and drive profitability. Companies are seeking ways to rebuild their customer relationships in this time of extremely high... Read More
In May 2014, Big Data Week will launch the third edition of the festival with a narrative that will bring together the many strands and domains of data into an umbrella theme: ‘The Connected Society’. Data connects people and society. It’s the backbone of our economies, smarter cities and healthier and better informed citizens. It... Read More
Hadoop is changing the perception of handling Big Data especially the unstructured data. Let’s know how Apache Hadoop software library, which is a framework, plays a vital role in handling Big Data. Apache Hadoop enables surplus data to be streamlined for any distributed processing system across clusters of computers using simple programming models. It truly... Read More
The Big Data Week community are exceptionally happy to have successfully designed and curated the second edition of Big Data Week. One of the most unique global platforms of interconnected community events focusing on the social, political, technological and commercial impacts of Big Data. It brings together a global community of data scientists, data technologies,... Read More
We’re fast approaching a time when it becomes possible to connect everything and everyone to the internet. A web of connected documents and sites, of devices, of machines, of networks. A place where everything is connected to everything. We’re fast approaching a time when it becomes possible to connect everyone to everyone. Affordable, ubiquitous, on-when-you-want... Read More