Posts tagged ‘Big Data Week Atlanta’

What Changes Will Big Data Analytics Bring?

Outcomes are an important motivator in the business world and beyond, but just how much are companies driven by the end goal that inspired their whole enterprise? What if the process of reaching a desirable outcome was more efficient because metric-based evidence had eliminated time-wasting efforts? Automatic data analysis will allow workers to significantly shorten the time dedicated to research and grappling to form insight needed for reliable, focused planning. As companies grow their presence on social media, through email, and obtain access to other data sets that could augment and inform their internal information, the chance to quickly understand a market shift grows more realistic. These new forms of customer information are growing in business thanks to content-driven marketing, […] Continue Reading

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