Ronald van Loon Interview – Choose to Be Relevant or Be Redundant
This article takes part from the interview series with our speakers for this year edition of Big Data Week. Enjoy Ronald’s thoughts on big data. While Big Data is already a buzz term, what does it actually mean for you? (an old question with a fresh answer) Big Data offers the opportunity to become more customer-centric. Data in itself is nothing, unless you can transform it into insights and information. But if you can, the possibilities are immense. Big data unfolds new opportunities – more than ever before – to really understand customer needs through the insights they give us.
