Big Data In Use

The Impact of Big Data on Your Personal Life

Guest Post by Finnegan Pierson The term Big Data has been around for a while now. However, there is still confusion on what it means. The concept of big data is rapidly evolving, and its definition is often reconsidered. However, what is clear is that big data has played a major role in transforming the digital world. It is now often used in conjunction with other technologies such as artificial intelligence to have a tangible impact on the ordinary person. Here are a few ways big data might affect your life. Assessing Risk If you are trying to purchase a home protection plan, it is more likely than not that your insurer will use big data to estimate your premiums. […] Continue Reading

What Transformation Will Blockchain Bring by 2020?

Guest post by Alexandra Cernian,  Lecturer at the Faculty of Automatic Control and Computers, University “Politehnica” of Bucharest. Blockchain is the new electricity and the biggest invention after the emergence of the Internet. Now it is the most disruptive distributed technology, used to conduct secured transactions, carried out in a decentralized manner. Although this technology has been introduced with Bitcoin and is commonly associated with cryptocurrencies, it is currently getting more and more attention in many industry and governance sectors. Many EU Member States have launched initiatives to this end, and large IT giants already offer Blockchain solutions to customers. Here are just a few examples: IBM is developing a blockchain-based payment system, Amazon plans to include blockchain in their […] Continue Reading

Conference Session Links for Predictive World Conference

We invite you to listen to a great lineup of accomplished speakers coming from the non-profit and data science fields. The conference will be broadcasted and can be viewed online. You can register to attend the talks, with no charge. To view any of the live Predictive World Conference sessions on May 22nd – 26th from 8am-5pm CDT you’ll need to click the conference session links and follow the steps below. (**Even if you have already registered and or RSVP on PredictiveNetwork.com for any of the session you’ll need to follow the steps below.**) Steps to Follow Click the link to the conference session you wish to attend Register Name and Email Join the conference session by clicking the link on the […] Continue Reading

Harvesting Photons for the Highways of the Future

About six years ago, an out-of-the-box idea started making waves all over the web, and its campaign on Indiegogo.com was one of the most successful ever recorded. Not only have they gathered over $2.2 million USD from enthusiasts in all corners of this oblate spheroid we call home, but they also got $1.65 million and some change from several contracts for SBIR (Small Business Innovative Research), from the USDOT (U.S. Department of Transportation) and various personal donations from 2009 to 2015. Where did all this money go? Most of it went into empiric, trial and error, rather expensive R&D for the Solar Roadways® hexagonal panels/pavement blocks. It was a “wild idea” that had conquered Julie Brusaw, a concerned-for-the-environment private counselor […] Continue Reading

How Can Marketing Agencies Take Advantage of Business Data?

The term “big data” is a phrase born of this century, but the concept isn’t revolutionary. Modern businesses of all sizes already generate data on a daily basis from a variety of sources, including CRM systems, ERP systems, and social media. The primary challenge for most businesses is finding a way to harvest the relevant data from this wealth of available information and using it to provide actionable insights. Marketing is one area that can dramatically benefit from big data analysis. Data-Driven Marketing can improve customer relationships, create a one-to-one conversation between buyer and seller, and drive customer engagement and sales. With data-driven marketing, marketers can deliver the best possible message to the right people at the right time. What is Data-Driven […] Continue Reading

Career Roles In Big Data

Guest post by Imarticus Learning These days, it seems like the term ‘big data’ has become somewhat of a catchphrase for anyone working in the IT sector, or someone who is remotely interested in data science and technology. The main reason is probably the fact that big data is potent enough to create ginormous miracles on a daily basis. For instance, you’re planning a big trip to someplace very exotic, the first thing that you would do is begin to look for hotels. While you are looking for hotels, you come across an email in your Inbox, which gives you great discounts on bookings of hotels, in the very location you were looking for. This is no mere coincidence, but one […] Continue Reading

How the IoT Will Reshape Big Data Analytics

It won’t be long before the amount of data produced by machines surpasses the amount of data produced by all humankind combined. That’s a lot of data! Most of this will be streaming in from the IoT, or Internet of Things, which has either gone mainstream or is on the very verge of doing so. Yet only about 8 percent of enterprises have monetized their IoT data streams, and even there, they are only monetizing about 25 percent of what is available. That is expected to change, and soon. Within a couple of years, half of all enterprises will have monetized their IoT data. Here’s how that will change data analytics as it’s always been known. The IoT Will Change […] Continue Reading

The Care & Feeding of Your Machine Learning Apps

Machine learning is absolutely cutting edge. It’s bright, shiny, and new, and only the coolest of cats are even doing it yet beyond a few simple test environments. But just like that lawn mower you bought back in ’04 or the PC you scored on Black Friday in ’13, ML (machine learning) won’t be new and shiny for long. In fact, the models and algorithms you developed just last year are already probably starting to deteriorate. Maintenance isn’t as fun or interesting as building sexy new ones, but over time the performance declines unless algorithms are monitored and tweaked on a regular basis. Here’s what you need to know to properly feed and care for your ML apps. The Concept […] Continue Reading

4 Ways Big Data is Changing the Practice of Advertising in 2016 & Beyond

Are you worried that you haven’t yet mastered all of the ins and outs, ups and downs, and quirky oddities of big data? Don’t fret. Nobody has it mastered 100 percent just yet. But you will need to get on board and begin a data initiative pretty soon so you won’t be left behind. Here are all the ways that big data is changing advertising, so you can be sure your data plans are on the right track. 1. Understanding the Difference in the Right Data, Not Just Big Data The first thing to know is that not all data is even worth your while. You’ll need to assess what data is useful to collect and analyze, and what data […] Continue Reading

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