Show Buttons
Share On Facebook
Share On Twitter
Share On Google Plus
Share On Linkdin
Share On Reddit
Hide Buttons

Posts tagged ‘Business’

imh

Remedies for an Ailing Business: Choose the Right SEO Tools and DBA Support

Over the last few years, nothing has changed more drastically than the SEO rules for small businesses. With the radical change in algorithm brought on by Google updates, the rules for all successful SEOs have changed beyond recognition. Gone are the days when you could simply stuff your content with reiterating keywords and hoped that the search engines picked up on them. Humanizing the spiders Today, you need to add keywords according to the context of your content. More often than not, keywords are read as a part of the complete sentence. Search engine crawlers like to look for the context of the keywords rather than isolated phrases or words. This happened because Google wanted to create a complete reading […] Continue Reading

Big Data: The Lifeblood Of Today’s Economy

In recent years, big data has become a key consideration across all major markets, impacting entire industries, reshaping business strategies and offering untold promise to those capable of harnessing its true power. The value of big data is continuing to grow exponentially and today it stands as the lifeblood for both organisations and even the wider economy at large. The numbers are astonishing.  According to The Economist, the quantity of global data is forecasted to hit 7,910 exabytes by 2015. No doubt that such a volume of information can sound overwhelming especially if it is unclear what to do with it. From a marketing perspective big data represents a great opportunity: it can provide a wealth of insight into what […] Continue Reading

Are We Stuck At Big Data Base Camp?

Big Data. It’s been the subject on businesses’ lips for some time now due to its potential to improve performance across the board, delivering better results and increasing revenues. This is an unprecedented opportunity in today’s tough economic times, so why haven’t we seen more businesses shouting about the benefits they’ve seen on their Big Data journeys? Is it simply a case of businesses keeping their cards close to their chest as they work to steal a march on competitors? Or perhaps organisations still haven’t rolled out their Big Data projects so have nothing to shout about? Research from Oracle and Quocirca revealed that only an elite group of businesses fully understand the concept of Big Data in Europe and […] Continue Reading